Sponsor Brief

Design Discipline is a podcast exploring the many disciplines of design (tech, industrial design, architecture, fashion, graphics…) with leading practitioners, thinkers, and founders. The format is long-form, conversational, unstructured, touching on creative practices, personal stories and inspirations, the state of the art and the future of design work, and the business of design.

Design Discipline is hosted by Baytaş (@doctorbaytas/website/LinkedIn), PhD in interaction design and web design engineer for leading startups.

Our listeners are highly engaged professionals and young talent in design and technology. As of May 2026:

32 episodes and 21 articles
Substack: Over 1,800 subscribers
- 30d views: 3,000+
- Newsletter open rate: 38%
YouTube: Over 6,000 subscribers
- 28d views: 1,400
X: Over 2,500 followers
Instagram (inert): Over 1,300 followers
Threads (inactive): Over 16,000 followers

Design Discipline began as a solo project and expanded in 2026 to a team of 3 for professional production.

Unique sponsorship model

We currently do not accept inbound sponsorship requests. We only reach out to companies who make products that we personally use and genuinely endorse.

We do not do traditional ad reads. Sponsorships on Design Discipline appear as authentic, integrated conversations: The host and guest naturally discuss the product or service for 1–2 minutes during the episode, in the context of the conversation.

The sponsorship package, currently limited to 1 per episode, provides:

1-2 minute authentic conversation about your product and the deal we offer
- (sample coming soon)
Authentic mention in the episode description on Substack, YouTube, and all podcast platforms, which includes link and discount code – example:

In addition, the first time you sponsor, we post a welcome message on our socials, introducing you to our audience.

Pricing and next steps

Because of the personal nature of our sponsorship model, we kindly invite you to meet with us to kick off.

We use Cal.com to take care of payment and booking together: